The Story People

Stories that promote

Captivate and capture the attention of your next audience, customer or client by using storytelling to promote your brand, business and products. Storytelling helps you be seen, heard and remembered.

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Stories that connect

Create an engaged and connected customer base through the use of storytelling that goes beyond features and benefits. Authentic stories allow people to form an empathetic connection and remember, people buy from people

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Stories that sell

Stories that sell - or as we call it STORY SELLING - combines the art and craft of storytelling with applied theatre, neuroscience, technology, marketing practices and the psychology of sales.

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COMMUNICATIONS SPECIALISTS

We empower small to medium-sized businesses using a holistic approach that combines expert communication strategies, creative storytelling, technical solutions, and personalised guidance, enabling them to authentically connect with their audience, drive engagement, and support their sales process.

LEARN THE ART AND CRAFT OF STORYTELLING

Learn through our academy, online courses and workshops both in real life and virtually. When it comes to coaching, we've got your your back, join us on a journey of supported storytelling as we development your brand's potential.

WE HELP TELL YOUR STORIES TOGETHER

Working with you to assist you to tell your story, we plan your authentic story, produce, direct, capture and promote as a team. Through video and TV, blogs and social media, we can take you to the world or anywhere you want to be.

WE TELL YOUR STORIES ON YOUR BEHALF

Our experienced crew of talent and production experts are available to take your story and broadcast it to the world on your behalf. Whether it's your story, your brand's story or your producs that are the hero, we ensure your story is told.

WHAT TYPE OF STORIES DO WE TELL

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PERSONAL STORIES

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BUSINESS STORIES

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MULTICULTURAL STORIES

Your Stories

Upcoming workshops and events

We help develop stories and Storytelling For

Personal Brands

stories that promote

Personal brands are based around your own personality or offerings. Maybe you are an influencer, coach, speaker or you use your name in your brand and need to stand out. usually your brand is also your product, you are selling yourself.

Examples

Business Brands

Business brands often have multiple products and offerings under the umbrella of the business brand, however the main business brand is more important than the products.
The business brand is the one you want on everybody’s lips by focussing on building brand equity.

Examples

Product Brands

Product brands have distinct needs for promotion and branding as each product needs to be the “HERO”. Learn how to stand out as the go to product in your vertical. Sometimes your business is also your product, it only matters that people know.

Examples

WORKing with Us

We base our workflow on our 5 Rs methodology. The Right Message in the Right Content on the Right Platform to the Right People at the Right Time.

THE RIGHT MESSAGE

Using our unique formula based on our 5 Is, we help you craft your message to be authentic.

THE RIGHT CONTENT

Your content needs to be engaging and memorable, storytelling does this for you helping you to connect.

THE RIGHT PLATFORM

Choose your platform and treat it like you are going fishing, you need the right bait for the right fish in the right place.

THE RIGHT PEOPLE

We have audiences, we have engagement, you can use these to boost your own engagement and traffic.

THE RIGHT TIME

Build your market share with our one off campaigns or consider monthy campaigns to drive your success.

Digital Storytelling Examples

At a basic level digital storytelling means using technology to tell stories. You can tell digital stories in many ways, for example: through text on a website or social media tool, through narration and images in a video, or through narration in a podcast.

Digital stories are not just facts presented with accompanying images, they are narratives crafted to take the listener or reader on a journey. Just like a novel or a documentary, digital stories have a plot, characters, and themes.

From workshops and courses to one-on-one coaching, we are committed to helping you become a more effective communicator and storyteller.

Hear What Our Story People Have TO Say